SEE, the advertising company which has created TV commercials for many EA games including the Sims 2, will no longer make any more ads for EA after March 31. Electronic Arts has announced they will not be renewing the contract after it expires. EA and SEE have worked together for over 10 years, and the advertising company has helped a lot in "growing EA's brands and businesses into what they are today," says Carolyn Feinstein, Vice President of Marketing Communications at Electronic Arts. EA will announce a new agency they will cooperate with in a few weeks.